Writing for New Media

Monday, February 06, 2006

Though we see celebrities gallivanting around in the Chloe purses and Paper Denim jeans, those looks are just as achievable without spending thousands. Fashion has become a phenomenon unlike the early ‘90s when grunge was in and neon was the color palette of choice. Sophisticated fashion is being sold at cheaper and cheaper prices, though it’s hard to find certain items or get the exact material, substitutes get the job done, without anyone knowing.
For instance, I went to a Bat Mitzvah a month ago wearing a gold pin with beads cascading and in the center was a small cameo. I got so many compliments from my great aunts and other relatives, who thought I had gotten it from my grandmother as an expensive heirloom. When asked, I proudly stated to them “I got it at Target.”
Besides general stores like Target and Wal-Mart, there has been a surprising up-turn in fashion-for-less stores. Most notable “H&M” a store that has recently expanded into America from it’s main base in Europe. In the past two years it has special lines, at their regular prices designed by Stella McCartney and Carl Lagerfeld.

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